|
GORDON WEBER 484
Vanguard Cres., Oakville, Ontario L6L 5G7 A technically
astute, problem-solving, team player that enjoys challenges and achieves
results. While in the publishing industry, developed portable expertise in
managing people, production, marketing, telemarketing, distribution, budgeting
and customer service. Other skills include project management, adaptability,
cost control, team leadership, computer literacy and analyzing detail. NORTH OAKVILLE TODAY NEWSPAPER (Division of Metroland
Media) Account Manager (2008-present) · Responsible for expanding newspaper-advertising relationships with existing clients. · Prospecting, build and develop new clients to increase sales revenue. · Liaise with production staff to ensure clients’ requirements are met. · Develop new advertising features such as Automotive and Golf special sections. · Develop ad copy and spec ads when required. · Provide photography services for clients when needed. · Assist in credit collections as needed. · Keep track of special events and seasonal trends with many clients. TOWN MEDIA PUBLISHING Account Representative (2007-2008) · Responsible for servicing advertising relationships with existing clients. · Prospecting, build and develop new clients to increase sales revenue. · Liaise with production staff to ensure clients’ requirements are met. OAKVILLE TODAY NEWSPAPER (Division of Metroland
Media) Account Manager (2002-2007) · Responsible for expanding newspaper-advertising relationships with existing clients. · Prospecting, build and develop new clients to increase sales revenue. · Liaise with production staff to ensure clients’ requirements are met. · Develop new advertising features such as Automotive and Golf special sections. · Develop ad copy and spec ads when required. · Provide photography services for clients when needed. · Assist in credit collections as needed. · Keep track of special events and seasonal trends with many clients. HOME DEPOT Part-Time Sales Associate (Electrical Department) (2007-present) · Identify needs of customers and help customers find products and solutions to meet their needs. · Restock shelves as required. CENTRUM COMMUNICATIONS Owner & Operator (1999-present) · Established and maintain a new firm that provides product, operations and marketing consulting services to small businesses. · Design, build and modify websites for small businesses. GORDON WEBER, PHOTOGRAPHER Owner & Operator (1997-present) · Run a home-based professional photography business on a part-time basis. · Provide photography services for weddings, corporate headshots and product shots. THE FINANCIAL POST DATAGROUP General Manager (1996-1997) · Led a team of 18 staff that developed, marketed and sold $4.4 million in product to 20,000 customers primarily in the financial services industry. · Increased annual revenue by $190,000 through establishing partnerships with international publishers. · Analyzed customer comments to make valuable enhancements to existing products and developed new ones that resulted in increased customer satisfaction and improved revenues. · Improved department’s focus, by working with each staff member to evaluate and prioritize their goals. This allowed more time to be spent on the important tasks while eliminating non-productive activities, resulting in increased sales revenue. · Oversaw the marketing group that established new pricing guidelines that were well accepted by our customers. Some prices were increased by 50% with only a 2% loss of unit sales. Unprofitable products became profitable. · Ensured that all staff members were informed of our current business activities by compiling and distributing detailed monthly reports - thus eliminating any confusion. · Managed the budgeting process to ensure that the departmental and corporate goals were addressed. · Led the creation of a product catalogue that was used to increase customer base and sales to existing customers. · Improved the use of office space, by receiving corporate approval to conduct renovations and led the design and construction processes. Staff was pleased with the new arrangement and managers had better access to their personnel. · Headed the committee to identify the needs and design the functionality for a new computerized business system to be used by six separate groups with diverse requirements. The new system streamlined the order process and provided more useful marketing information. · Ensured accuracy and consistency of marketing materials, by approving all copy prior to distribution thereby eliminating errors from the materials. · Provided the specifications for converting some publications to print-on-demand manufacturing. This resulted in a reduction of waste and saved $80,000 per year in costs. · Improved cross-departmental cooperation and focus by chairing weekly strategy sessions for the senior department managers. · Improved content and value of one of our major books by selecting a new supplier who provided superior data one month earlier making for a more marketable product. Director of Operations (1992-1996) · Reduced telemarketing costs by $210,000 annually, improved calling rate by 40% and increased revenues by 11% by a massive restructuring of the department. · Helped the new General Manager get DataGroup organized to meet the challenges from competition by making improvements in telemarketing, order entry, customer service, production and distribution. Raised the level of quality by setting standards and implementing procedures that resulted in fewer errors, lower costs, improved delivery and fewer complaints from customers. · Increased profits by negotiating 14% reduction in costs from suppliers while improving quality and delivery. · Assumed the duties of Acting General Manager for a 6-month period that prevented any loss of momentum. · Analyzed and adjusted production quantities that eliminated waste and reduced costs by $50,000 per year. THE FINANCIAL POST NEWSPAPER Director of Operations (1981-1992) · Set up in-house prepress department that resulted in better control, tighter deadlines and improved quality. · Established tighter control on production costs while tightening the deadlines which allowed for more late-breaking news to be included in the newspaper. · Improved print quality standards that attracted more national advertisers thus increasing revenues and profits. · Maintained the text-management system that was used by 240 editorial staff. · Ensured that the prepress and production operations were developed and fully operational for the launch of the new daily edition. · Led the company relocation to newly built premises while staying under budget and preventing any disruption to customers. · Reduced customer complaints about poor delivery by negotiating with Canada Post and fixing our in-house database. · Implemented WHMIS and established training programs for all existing and new staff members to meet regulations. · Improved delivery to customers by assisting conversion to new delivery method. · Provided better quality reproduction by developing typesetting formats and processes to convert production of directories to new computer system. METROLAND PUBLISHING Composing Room Supervisor (1973-1981) · Supervised 23 shift workers to ensure that our newspapers were produced accurately and on-time. · Approved press runs at third-party printers to maintain quality. INLAND PUBLISHING Part-Time Compositor (1971-1973) · Performed various duties including process camera operation, computer monitor and assembly of editorial pages and advertisements. EDUCATION · Sheridan College; Marketing and Sales Specialist Certificate · Sheridan College; Commercial Photography Certificate · Currently working on earning a Human Resources Certificate from Sheridan College. PROFESSIONAL
DEVELOPMENT & ASSOCIATIONS · Continuous process of improving skills by past completion and current enrollment in courses, reading books, attending seminars and trade shows. · Member of; · Mensa Canada - high-IQ society
|